Alicia Hanson

Event Planner

Growing up in the city of Toronto, Alicia has always loved creating fun ways of uniting people together. Driven by fashion, art and culture, weddings and events have always been the center of her life. After graduating from Seneca Colleges’ Event and Media Production program as an honor student, she made the leap into the corporate events industry working as an Audiovisual Technician, interned for one of North American’s top destination wedding planning firms, and became certified with the Wedding Planners Institute of Canada.

Fly Girl Since

January 2017

The Winning Team

  • Pauleanna Reid, Career Strategist
  • Safia Bartholomew, Creative Wordsmith + Publicist
  • Alethea Robinson, Website Design
  • Chenowa George, Pitch Deck Design

The Results

  • Designed pitch deck and lead discussions around new client acquisition strategies
  • Crafted elevator & sales pitch
  • Provided guidance and editing on website content
  • Personal development and confidence building techniques
  • Launched new website
  • Created profit planning strategy
  • Social media development: Analytics, design, content ideation
  • Customer Service: onboarding/offboarding processes
  • Media Relations recommendations (how to get press)
  • Introduction to the Blue ocean strategy
  • Weekly Skype calls to develop forward-thinking solutions to meet brand objectives, develop a sense of self and learn to navigate life transition
  • Time management, productivity hacks + blogging tips
  • Linkedin profile makeover + book/podcast recommendations


New Girl on the Block is a mentorship program but way sicker than your average. We believe that no woman is an island – we excel when we seek the love, support & guidance of other strong women to help elevate us. Whether you are ready to publish your debut novel, own your own business, move across the globe or climb the ranks to your dream position, we are here to guide and support you every step of the way.