OUR PHILOSOPHY
New Girl On The Block
Is a mentorship program, but way sicker than your average. It is a go-to resource for millennial women to receive assistance with life planning, career strategies, personal brand development and style advice. With unique teaching methods and a curriculum designed to educate, entertain and inspire women in transition, New Girl On The Block effortlessly converts shy girls into fly girls.
Mission:
Every girl in the world already has the tools she needs to succeed. Our primary focus is to ignite that inner power and lead a generation of women to maximize their vision and live their fullest lives. We build the self-esteem of our young women by changing their outlook on life, broadening their horizons and providing tools for self-empowerment.
With a roster full of potential, New Girl on the Block has successfully mentored more than 150 women in 6 countries by providing them with the strategies and resources to aid them in excellence. We help tackle Gen Y’s biggest challenges and equip every mentee with innovative solutions to get them ahead in life – including, providing access to top-notch web designers and photographers, creative direction, photo shoot imaging, content tailored to their brand voice and so much more.
Our Vision:
New Girl on the Block’s goal is to become an internationally recognized mentorship program and an agent of change to empower young women to lead, serve and aspire for more than their current limitations.
MEET YOUR MENTOR
MEET THE LEADER OF THE NEW SCHOOL
About Me
Pauleanna Reid
Pauleanna Reid is a celebrity ghostwriter who helps high-profile leaders and doers turn their personal stories into powerful brand assets. As a result of years of experience building brands, and serving as a communications advisor across various industries, authority figures continue to trust Pauleanna with their legacies. Leveraging these achievements, she founded WritersBlok, a full-service ghostwriting agency, composed of a team of content ninjas responsible for some of the most talked-about pop culture moments, books, and noteworthy speeches. With features in Hello7, Shondaland, ByBlacks, Essence, Black Enterprise, and former leadership partnerships alongside WealthSimple, Google, LinkedIn, and more, Pauleanna’s ability to manage high stakes crises, and her mastery of impossible deadlines are exactly the traits that today’s tastemakers find so remarkably appealing.
Recognized as a top performer, Pauleanna’s 10 years of corporate experience, paired with her entrepreneurial expertise enables her ability to conduct high ethics and excellent problem-solving skills. Her love for helping others succeed and take on new challenges is only amplified in the exciting learning environments she creates and the fun, positive attitude she approaches each project she invests in. At WritersBlok, Pauleanna leads a brilliant collective of all-women creatives who are the best in the business. The clients she takes on are aligned with her values – passionate and mission-driven – so when they want to speak up and shake the room, Pauleanna is the one they call.
Using her storied career and personal experiences as a catalyst, Pauleanna is a highly sought-after speaker and media personality. Often mixing context with humor, she is regularly booked to speak on topics related to storytelling, entrepreneurship, mentorship, and mental health. With a firm belief that personal fulfillment and professional success can co-exist, Pauleanna is no stranger to the public stage where she candidly shares her best practices and biggest mistakes with her thousands of devoted followers.
As a purpose-driven leader, she is passionate about helping people see beyond the limits of their circumstances; her first love as a journalist proves that there’s always more than what meets the eye. As a senior contributor at ForbesWomen, and freelance reporter at Business Insider, Pauleanna lends her talents to reporting on female leaders who are shaping the future. She is dedicated to amplifying Black voices and unsung heroes; those whose stories of triumph aren’t often seen in mainstream headlines.
Starting with a number two pencil and a dream, she began her writing career producing news reports for notable Canadian media outlets, including the National Post, Toronto Star, Toronto Sun, and the Vancouver Sun; a readership that exceeded several hundred thousand across the country.
As a successful journalist by her early 20s, Pauleanna penned her debut novel, Everything I Couldn’t Tell My Mother, a loose adaptation of her life story. Despite dropping out of college, struggling with her mental health, and experiencing bullying and abuse in her teens, today, Pauleanna draws from her unique life experiences to powerfully encourage others to face and conquer life’s challenges as they come. Devoted to creating safe spaces to encourage and motivate a new generation of women, in 2015, Pauleanna founded New Girl on the Block, a mentorship program for women in transition. The heart of the organization helps tackle Gen Y’s biggest obstacles, and equips every student with innovative solutions to get them ahead in life. From recent graduates to new business owners, and career changes to quarter-life crises, Pauleanna has successfully mentored more than 200 women, globally.
If she isn’t holding a pen, or fostering next-generation leaders, Pauleanna is re-imagining a new world, and crafting an exciting one of her own. In recent years, she has pursued her love for volunteerism in Wollongong, Australia, and Ghana, West Africa. In addition to extending her community outreach and mentorship beyond borders, her passion and devotion to higher learning is one she continues to hold dear. Pauleanna holds a certificate in Women’s Leadership from Yale School of Management – Executive Education, and most recently joined George Brown College as an Adjunct Professor, where she teaches Professional Communications.
Not only does she illustrate versatility, but she proves that the secret to her success lies in her ability to give more than what she takes from the world. She understands the importance of tuning out those who try to box you in, in order blaze your own trail and write your own story from an authentic place.
Ready to join us? A New Girl …
